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Because I'm drinking now! The spring water of Gadfly Mountain, of course!
Think about it, in the field of "water", the best at home is Zong Qingliang Wahaha. This one has made the energy, although with France Danone some hemp yarn, but this huge power is still not to be underestimated. Although there were other brands such as Le Bai, Kang Xia and Nongfu Shan Quan, Wahaha had clearly established itself as the leader of the industry. If I wanted to do it that way, it was unlikely, given my current abilities. But I've already done this, and I've done it in three series, including mineral water, mountain spring water, and pure water. The latter two, due to the special geographical and material conditions of Gadfly Mountain, have great advantages. In addition, my channels are excellent and meticulous, extending to the point of perfection, and I am sure they will be able to make a difference. It all depended on the brand right now. Just from the current situation, this "Gadfly Mountain" brand is working well, and should be able to help these three products open up the market and stabilize the market. Believing that products with advantages and terminals can, in turn, drive the promotion of brands.
If only he could enter that virtuous circle!
Thinking of this, I sighed in my heart. However, thinking about the process of Wahaha opening up the market, and then thinking about my advantages, I am filled with confidence. Thinking about it, with sufficient funds, unique resource advantages, sufficient channel advantages, and brand strength, it might not be as big as Wahaha, but it shouldn't be difficult to steal from them, right? It wasn't hard, but it was completely possible. Think about it, which of the three water series I'm working on right now isn't robbing them of their market?
Right! Those without shoes are not afraid of wearing shoes! One word, snatch! To steal what? Snatch the market!
Making water is like this, and I think making fruit juice is the same as well. Take the domestic situation as an example, at present, the juice is mainly divided into two big pieces, one is comprehensive fruit juice, that is to say, a brand whatever fruit juice is made, taking Huiyuan as an example, apple juice, orange juice, etc., are all made, and all are well done. Second, professional fruit juice, that is, a brand only make a fruit, but do deep do thoroughly. For example, the "Dad" brand, this Xiangxi fruit juice maker specializes in kiwi fruit, unexpectedly made fruit juice, fruit juice, and other kinds, and each type of product has its own corresponding consumption group, the marketing is quite good. There was another type, but it was fruit juice drinks, such as fresh oranges, granules oranges, and more sources of beauty. These are a new beverage between fruit juice and ordinary drink. There is a certain amount of fruit juice, but the content of fruit sweat is not as high as that of pure fruit juice.
Think about it, what should I do with my juice?
First of all, this juice to me is a new force, directly against those big head head-on to seize the market, my strength and brand brand call is not strong. He had to find a way. He had to find a way to deflect the sword. Thinking about it, although our mountain has all kinds of fruits, they are not too high in yield. It is a pity that they are wasted if we do not make it into a comprehensive fruit juice. After thinking about it, there are two common characteristics of these fruits, but they are not found in other juices. One is that the fruit of the Gadfly Mountain is a wild fruit. This "wild" nature is the common property of all the fruits of the Gadfly Mountain and is different from that of other fruits. In both cases, the fruit of the Gadfly Mountain was the fruit of the mountain. This "mountain" character was also the common characteristic of all the fruits of the Gadfly Mountain and was different from those of other fruits. Thinking about it, if I want to make fruit juice, I have to use these two words to make an article!
Second, the bottom is to make comprehensive fruit juice, or do professional fruit juice, or do juice drink, for a time is not easy to do. But with the characteristics of our Gadfly Mountain Fruit, it would be rather difficult to make professional fruit juice. This was because although there were many varieties of wild mountain fruits, there weren't many of each type. From this point of view, the harm between the two is light, and I can only make comprehensive fruit juice, or juice drink.
Just like this, his thoughts turned and his train of thought arrived. Now also no longer online, but according to their own ideas to do a marketing and promotion program. He spent the entire afternoon in his study and bedroom. Of course, there was a change in his thinking when he came up with the plan. Because I remember our mountain, there is one kind of wild fruit is the most, that is mulberry fruit! The production of this kind of wild fruit probably occupies a third of the world of our mountain!
My idea is to take the wild mulberry fruit as a breakthrough, grasp the words" wild "and" mountain "and spread them widely, so that we can open up our own market through these two characteristics, or gain the approval of some people." As for the products, of course the first thing was to make fruit juice drinks. According to my thinking, my new juice company mainly makes two big plates, three big series products. It's a big plate, and the purpose is to do "specialization." It is made of professional fruit juice, but the product line is longer than the old kiwi fruit, will be a separate system of juice drinks into this part. In other words, my main products are the "Gadfly Mountain" mulberry fruit series, which includes two major products: the juice series "mulberry" juice drink, and the original juice series mulberry juice and mulberry juice. The juice is contained in a slightly larger plastic bottle, the same size as the current market trend of "fresh oranges"; the mulberry juice is contained in a slightly more medium-sized glass bottle, the same size as the current market trend of "orange slices", because it allows people to see the "real price" more visually; and the mulberry juice is packaged in two types of containers, one of which is a slightly more medium-sized hall jar, the same size as the current market trend of "papa kiwi juice", the other is a slightly larger cardboard box, the same size as the current market trend of "Huiyuan Juice" boxes.
The second big plate, however, does "wide", which is to say, does the comprehensive type of juice. This is in keeping with the present situation of all the fruits of Gadfly Mountain. For this type, only one series was needed, which was pure fruit juice. There might still be a lot of them, but there would be at least eight of them. However, the packaging was divided into four sizes, one was the same as "Huiyuan Juice", the other was the same size as "Fresh Orange Juice", the second was the same size as "Master Kang", the third was the same size as "Master Kang", the second was the same size as "Ice Black Tea", and the third was the same size as "Father Kiwi Juice".
This is only the first and first step in my written form. There were still two steps before the end: the second was that when the brand reached a certain scale, it would learn how to expand its vegetables, develop fruit bases all over the country, and make ordinary fruit juice industries, such as apple juice, orange juice, and so on. This formed the second chain of my planned fruit industry: plain fruit juice. This is different from the first chain of wild mountain juice, but also cooperate with each other to promote the market. The third step is to leave the country, set up a fruit base in foreign countries and produce and sell fruit juice. It was actually due to the fact that Zhang Gong was heavily working his way out of the country's market!
When I finished typing the last word, I rewrote it carefully, made sure it was correct, and turned off the computer. He thought to himself that once this matter was settled with everyone tomorrow, he would immediately go into operation. It was a pity that he didn't have enough manpower on hand. If necessary, he would have to draw people from the system.
Just as she finished, the door was pushed open. It was Ronnie, who everyone could see was very excited. So it was to call me for dinner. I agreed and followed her out to the dining room, but my mind was in turmoil again. Didn't she say she had something important to discuss with me? What was going on?