Deserted Wife's Extraordinary Life

1He was the first person to create advertising for the national television station, and it was under the impetus of his design that the pre-show advertising spots were put up for bidding, the king of labels and other designs, and a new type of advertising innovation mode, which allowed the television station to increase its income a lot.    

    

Such a capable director eventually left his line of work and took up an administrative position, but later disappeared without a trace. Perhaps it was because he had been behind the scenes that he had been so secretive.    

    

Diao Chan quickly introduced him, "Director Ma, these two are my friends. They are entrepreneurs."    

    

Upon hearing that it was Diao Chan's friend, Director Ma was also very polite and said, "Hello everyone."    

    

Then he turned to Diao Chan, "Next up is to prepare the recording of the Spring Festival Gala. You have to arrange the time."    

    

Diao Chanliu said with a face full of embarrassment, "Alright, let's do as Director Ma says."    

    

"Un, if there's nothing else, I'll be leaving now. I'll have the assistant bring the hosting speech back to you. You should get familiar with it as soon as possible. "Because the long-distance party is also related to the title sponsorship of our commercial. It has a huge impact on the revenue generation of our commercial. You have to pay great attention to it, don't screw it up." With that, Director Ma left.    

    

After Director Ma left, Kang Ying asked with interest, "Diao Chan, what is this advertisement? Can you tell me? If it's not a secret. "    

    

"Oh, not a secret. Ma said to try a new form of the title advertisement, is to use the commodity brand to give the column a title. For example, at the Friendship Mall party. " Diao Chan smiled as she took Kang Ying's shopping mall as an example, then said, "This is a single title sponsorship, and there are also those that appear in front of news programs. The duration will be one month to one year, as the company wishes."    

    

"Oh." Kang Ying nodded in understanding.    

    

This kind of advertisement was not new to Kang Ying. This was because the news programs of future generations all had a title sponsorship. Of course, it was a breakthrough for the television stations at this time.    

    

Because the state television has a strong political element, it takes a bit of courage to get the company's name and advertising fees on such a program.    

    

At the beginning, those in the industry were also very concerned. They were afraid that the title would affect the public's credibility of the news program, and were afraid that the audience would feel like they were looking for money …    

    

However, this was an era of reform and opening up, where breakthroughs and innovations were all waiting for those who could do what they wanted.    

    

Kang Ying didn't have to worry about that, because she knew that this idea was successful and had a particularly good advertising effect. Just taking Kong Mansion's feast as an example was enough.    

    

In the past, the Kong Family Banquet was just a local liquor that sold well. The family paid more than 30 million yuan to advertise during the period from the national television news network to the weather forecast, resulting in them earning 270 million yuan in the first two months of the year.    

    

It was just that Kang Ying still had not produced any industrial enterprises. Otherwise, she would have wanted to advertise on the national television station.    

    

However, there was no rush. The national television station's advertisement dividend lasted for more than a decade. It was only after the internet appeared and all the other television stations began to brag about their victory that they were able to rely on their feature programs to drain a lot of viewers away from the limelight.    

    

After Kang Ying's Dream Valley was completed, she would then look for an opportunity to advertise on the national television station.    

    

"How much does it cost to advertise now, on your station?" Shi Jiangyuan was just casually asking.    

    

"This is the secret within, we can't reveal it, haha. "But I don't think it'll be cheap." Diao Chan was rather professional. "Actually, we all felt that the price was too high and we didn't know if anyone would be willing to do it. Right now, Director Ma is asking around if any familiar companies have any intentions of doing so." If there was, Director Ma would definitely be very happy. He really wanted to sign the contract right away. For the matter of him bidding for this advertisement, he has not slept at all. He has lost several jin of weight. "    

    

"Oh? What if I put in an advertisement? "    

    

"Isn't it a bit too expensive for you to advertise like this? Are you sure? " Diao Chan couldn't help but to say in surprise. She never expected Kang Ying to have such thoughts. She couldn't help but to glance at Shi Jiangyuan, who was beside her.    

    

However, Diao Chan noticed that Shi Jiangyuan had his hands in the pockets of his down jacket with an indifferent expression, as if what Kang Ying said had nothing to do with him.    

    

However, Kang Ying knew that Shi Jiangyuan's silence represented his consent. Therefore, she firmly said, "That's right, I just want to advertise on this page."    

    

"Really, what do you want to do?" Seeing Kang Ying's insistence, Shi Jiangyuan did not have any objections and Diao Chan did not want to stop her.    

    

"Un, it's simple. It's just a sentence, 'Lu County, youth starting base'. That's all. Then, just call us from below." Kang Ying said.    

    

"Just this one sentence, about 1 million a year, can you really do it?"    

    

From a friend's point of view, Diao Chan finally revealed the price in excitement.    

    

"Don't worry, we won't lose out. If we advertise in such a big television station, everyone will believe in our abilities even more." Kang Ying said.    

    

Diao Chan recalled her words. That's right, the national television station had unparalleled authority. Ordinary citizens trusted it greatly. If there was a fake drug that could be advertised on it, there would be many who would want it.    

    

Of course, it was impossible for a fake medicine advertisement to appear on the national television station. After all, there would still be a verification mechanism available.    

    

"Fine, if you really want it, I'll talk to Instructor Ma tomorrow and see what he wants. However, there's no need to rush this matter, because if you guys don't want the advertising spot for the prime time, I can tell Instructor Ma at any time and put it in."    

    

The reason Diao Chan said this was to give Kang Ying a period of time to regret.    

    

Kang Ying felt that her Dream Valley was still a piece of barren land, after all, this was after the construction of the factory, so she was indeed not anxious, so she nodded.    

    

Diao Chan had been to the Lu County before, and from what she knew, the Dream Valley was even drawn on paper. Diao Chan actually wanted to advertise it so quickly?    

    

Kang Ying explained at this moment: "To me, Dream Valley is most important to attract young talent to start your own business, so I will build and build a reputation at the same time. Without fame, of course I won't be able to move talented people."    

    

For a moment, Diao Chan felt that what she said made sense. Kang Ying was the bravest woman she had ever met.    

    

Shi Jiangyuan thought that the most interesting thing about Kang Ying was that no matter where she went, she would always be able to trigger her inspiration. Every time, new ideas would pop up in Shi Jiangyuan's mind.    

    

However, Kang Ying was full of vigor and vitality. People would never let go of her. They would never get tired of her, because her creativity was always new and ahead of the times.    

    

Shi Jiangyuan and Kang Ying walked out of the national television station side by side and got into the car.    

    

"Why didn't you stop me from doing such an expensive advertisement?"